Month: July 2018

10 Creative Event Marketing Tactics You Can Learn From the World’s Biggest Brands

By David Epstein When it comes marketing channels, you may think of email marketing, content marketing, or paid search marketing. You probably don’t think of doughnuts. But doughnuts are exactly what Google used to promote its Google Home…

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Using Live Interactive Broadcasting to Grow Your Business

Video continues to play a vital role in every business’s online marketing, with immense potential to boost your reach and consumer engagement. Watching videos accounts for one third of the time people spend on the internet, and this…

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Can Listables Help You Get More Done?

If you want all the pieces of your business to work efficiently, you need processes. These processes don’t need to be complicated. In fact, a simple checklist can often work wonders to help you ensure that your whole…

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The No. 1 Hurdle Facing California Cannabis Entrepreneurs

And why it’s forcing some to go to the black market. Source link

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Should You Hire Family and Friends for Your Small Business?

If you own a small business you will probably be tempted at some point to hire a relative or close friend – whether it’s because they are desperately in need of a job or because you really need…

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Going Beyond Facial Recognition – Why The Future Of Security And Possibilities Lie In Video Analytics

by Abhijit Shanbag, CEO of Graymatics The possibilities of facial recognition have placed it at the forefront as both a security measure as a means of biometric identification, as well as a reliable means of gathering data for…

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4 Sales Lessons From the Mall Massage Therapist

Last weekend I went to the local shopping mall with my family. Along with the usual food court and kids’ play area and places to buy jeans, this mall has recently started offering massage services. There is a…

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5 Pieces of Legal Advice That Small Business Owners Should Know

If you are going to be running a small business anytime soon, then you are going to have to know some important things about the law. As with any business out there, small or large, you must obey…

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Using These 10 Phrases in Your Email Marketing May Keep you from Success

Marketers have to be careful when drafting emails to avoid having them be triggered as spam. Marketing teams send out bulk emails on a consistent basis to leads, opportunities, and customers in an effort to show as many…

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Use Authentic Vulnerability to Grow Your Tribe and Brand

Influencer Natalie Hodson was surprised to see her business suffer when she tried to portray a “perfect” image. Source link

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